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brand strategy

As previously mentioned, our good friend Romana Mirza is in town all week, working with us on some projects and delivering lectures.  Last night, she gave a talk at the School of the Art Institute of Chicago about authenticity in branding and marketing, and catalyzing change towards that authenticity.  There was some lively discussion about how to get that process going, and we were more than happy to be there to document it.

Please note again that she will be lecturing at Harrington College of Design tomorrow, Thursday November 17th, 6:30pm to 8pm, and we’d love to see everyone there!  Romana is an expert at Brand Strategy, having worked with clients both giant and small, and there is definitely a lot she can teach you, whether you are a novice or have years of experience in the field.

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Romana Mirza, Brand Platform Strategist, one of our marquardt+ partners, and a dear friend, will be in Chicago Monday, November 14th thru Friday November 18th, to lecture at Harrington, work with us on projects and enjoy some meetings and dinners.

We would like to extend an invitation to you all to her lecture/presentation and discussion on Thursday, November 17th from 6:30pm to 8pm at Harrington College of Design. She can inspire you and your business, and philosophy towards transparent growth and ethics in business.

Let me know if you can join us!

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Porter Airlines is an amazing example of company branding. Flying out of Toronto’s downtown airport directly to eastern seaboard Canadian and US cities, it was a brilliant experience for my round trip to Toronto last week.  From interiors to print to fashion to food packaging, everything is meticulously thought out and coordinated.

Check out this interview with a communication designer who worked on the project, Neal Whittington.

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Our friend and Colleague Romana Mirza is my studio lab client this semester for Branded Environments at Harrington. While here, she will give a lecture/presentation at Harrington on Brand Strategy!

Let me know if you are going to attend, and I will arrange entry!

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