Sneak Peek: Romanoff New York Signage
Quick! Before it ships to Manhattan to be installed in the fabulous Maya Romanoff New York Showroom, here is a sneak peek at the corridor identity/display signage column – designed by marquardt+. It is custom-formed metal with stand off metal letterforms backlit over Romanoff Bedazzled Geode Flexible Glass Bead Wallcovering in “Scotch N Soda”.
The face of the column is designed so that Romanoff can periodically recover the surface in other products, updating the sign with new product introductions, colors and/or styles. This creates a flexible hallway product display unit out of what is normally just an identity sign. Illumination comes from newly released Environmental Lighting Dimmable LED Side View Strips (Soft White). This is LED tape that actually edge lights off the edge of the tape, not the face like typical LED tape lights, so it is perfect for dimensional letterforms and other tight lighting conditions traditionally un-lightable!
